Fingers In Ink

Partner Spotlight

Photo: Nicole Woodward
Nicole Woodward, Owner

Nicole Fingers Woodward didn't start out as an artist and entrepreneur. With a degree in engineering from Ohio State, she was more focused on weight-bearing load calculations early in her career. But Nicole had always enjoyed working with paper and learning about different printing methods, so it was no surprise to her family when she decided 10 years ago to leave the corporate world behind and start her own business, FINGERS IN INK, offering elegant, customized invitations and stationery for individuals and businesses.

When asked what set her business apart, Nicole said that she was not focused on selling her services. Rather, her goal was to build life-long relationships so that as her clients go through transitions, including marriage, babies, anniversaries, and special occasions, they would think of her as an extension of the event. "People want to make a statement when they are hosting an event. Sometimes they want the invitation packaged in a box with feathers or decorated with rhinestones. I love the creative challenge in my work, whether it's a birthday party for 12 or a wedding for 200."

Ribbons, fabric, and calligraphy can be used to create a distinctive look. "Right now, purple and grey colors and monograms are really popular." Not surprisingly, Nicole says that weddings are the top event. With many couples choosing destination weddings, invitations are often customized to reflect the exotic location.

Nicole's office is located in the Lyon Park neighborhood between Washington Blvd. and Route 50. And because her home is only 10 blocks from her business, she often walks or jogs to work. With an ART bus stop right in front of her house, she has another option when the weather is bad. "I love to walk," says Nicole, "It's a huge bonus to have so many public transportation options here in Arlington." Nicole's assistant also enjoys the convenience of transportation options and uses a combination of Metrorail and walking in her daily commute.

Fingers in Ink logoNicole is able to work with customers regardless of their location. "I have a customer that I met two years ago who moved to North Carolina and recently became engaged. We designed her wedding invitations without ever meeting in person. It's the beauty of the Internet that allows me to work with clients throughout the country."

Nicole is currently expanding her target market to include businesses and non-profits. As a member of the Arlington County Chamber of Commerce, she has the opportunity to interact with many other local businesses. In addition, Nicole has become active with the Susan G. Komen Global Race for the Cure® by supporting a team, FINGERS IN PINK!

Fingers In Ink
2642 N. Pershing Drive
703.465.9100
Transportation Options

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14th Street Bridge
2114
Ballston Connector
357
Bluemont Connector
232
CC Connector
838
Clarendon EB bike lane
227
Crystal SB bike lane
96
Custis Bon Air Park
1181
Custis Rosslyn
1758
Fairfax EB bike lane
178
Joyce St NB
34
Joyce St SB
1
Key Bridge East
1289
Key Bridge West
831
Military NB bike lane
44
Military SB bike lane
36
MVT Airport South
2210
Quincy NB bike lane
536
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318
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562
Rosslyn Bikeometer
1608
TR Island Bridge
1657
WOD Bon Air Park
955
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1624
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834
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1129
Wilson WB bike lane
317

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14th Street Bridge
276
Ballston Connector
336
Bluemont Connector
312
CC Connector
565
Custis Bon Air Park
406
Custis Rosslyn
334
Joyce St NB
101
Joyce St SB
2617
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2219
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1156
MVT Airport South
260
Roosevelt Bridge
128
TR Island Bridge
892
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733
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674
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526
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601

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