Rosslyn Business Improvement District

Partner Spotlight

Photo: Cecilia Cassidy
Cecilia Cassidy, Executive Director

April is a special month for Cecilia Cassidy, Executive Director of the Rosslyn Business Improvement District (BID), because this month marks her 20th anniversary with Rosslyn Renaissance, the BID's sister organization. We recently caught up with her, and she reflected on some career highlights. One she is especially proud of is re-development projects that promote the car-free lifestyle.

"This [Rosslyn] is a cultural destination," says the New York native. Artisphere is a good example. This urban arts center, featuring four distinct performance venues, was created from a private and public partnership. "Artisphere is Metrorail, Metrobus and ART bus accessible, which is a big plus," she said in a phone interview.

Also on her list is Central Place project. "It will feature an observation deck for one of the best views in the country with 360-degree views on the Washington, DC monuments and landmarks," she says with enthusiasm.

Another program supported by the BID was DC Metro-Connection, known as the "Blue Bus." Without a nearby Metro station, the BID "worked with the Georgetown BID and supported their project which involved initiating shuttle service between the Rosslyn, DuPont Circle and Foggy Bottom Metro stations. Now the DC Department of Transportation has taken over control of the route, which features a DC Circulator Bus running every 10 minutes, and only costs $1 for riders."

Cassidy recognizes how important it is to provide people with housing options in close proximity to commerce. "One thing we encourage very strongly is development of affordable housing near commercial centers," she says. Less distance to travel promotes car-free lifestyle choices that contribute to a less congested and cleaner environment.

Last, but not least, she is very proud of the Rosslyn BID's beautification projects. "It's changed how people think about Rosslyn," says Cassidy. "They [both residents and business owners] agree and share many compliments about how much they appreciate the greening."

"Our Director of Urban Design, Lucia de Cordre, is brilliant . . . She helps to make the streetscapes the most walkable in the country," she said. Today, former construction dump sites have been transformed with Crape Myrtle trees that line the traffic islands. "It's a pleasure to drive down Lee Highway," she notes.

Learn more about Rosslyn BID, Beautification Projects and upcoming events.

Rosslyn Business Improvment District
1911 N. Fort Myer Drive, Suite LL-10
Arlington VA 22209
703-522-66628
Transportation Options

Did You Know?

Higher levels of walkability are directly linked to higher home values.

CEOs for Cities, 2009

Arlington’s Bicycle & Pedestrian Counters

Bikes counted

View Counter Data
14th Street Bridge
1918
Ballston Connector
337
Bluemont Connector
204
CC Connector
717
Clarendon EB bike lane
199
Crystal SB bike lane
109
Custis Bon Air Park
1058
Custis Rosslyn
1329
Fairfax EB bike lane
150
Joyce St NB
36
Joyce St SB
29
Key Bridge East
1124
Key Bridge West
763
Military NB bike lane
36
Military SB bike lane
31
MVT Airport South
2089
Quincy NB bike lane
57
Quincy SB bike lane
77
Roosevelt Bridge
424
Rosslyn Bikeometer
1266
TR Island Bridge
1330
WOD Bon Air Park
832
WOD Bon Air West
1405
WOD Columbia Pike
628
WOD East Falls Church
0
Wilson WB bike lane
254

Peds counted

View Counter Data
14th Street Bridge
191
Ballston Connector
391
Bluemont Connector
368
CC Connector
545
Custis Bon Air Park
485
Custis Rosslyn
340
Joyce St NB
58
Joyce St SB
87
Key Bridge East
2306
Key Bridge West
1079
MVT Airport South
10307
Roosevelt Bridge
121
TR Island Bridge
466
WOD Bon Air Park
43409
WOD Bon Air West
617
WOD Columbia Pike
591
WOD East Falls Church
0

All counters, YTD

View Counter Data
Year to Date
4857293
About Arlington’s Bicycle & Pedestrian Counter Program

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