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Bakeshop

Partner Spotlight

Photo: Justin StegalJustin Stegall, Owner

While growing up in Great Falls, Bakeshop owner Justin Stegall not only played a lot of sports, but also learned how to bake from his mother. "I loved desserts and started cranking out cakes and cookies. For a kid it's good because you have a tangible reward, something you can eat," Stegall says.

After he finished college, Stegall needed to sharpen his skills and learn how to run a business. He worked as a finisher at a bakery in Brooklyn, adding the final touches to baked goods. When he moved back to Virginia he began selling his cakes and cookies online and delivered them to local restaurants and cafes.

In 2010, Stegall opened Bakeshop in Clarendon and focused on American classics - cakes, cupcakes and cookies - the items he learned to bake growing up. Bakeshop's menu lists 32 flavors of cakes and cupcakes with at least a dozen flavors available each day.

The first day they made macaroons, they sold out so fast that they were soon added to the menu. Also due to customer demand, pies soon followed along with vegan cookies and cupcakes. But Stegall's biggest surprise has been the popularity of layer cakes, especially for birthdays.

The right staff plays a critical role in the success of any business. "No one ever tells you in school about how hard it is to staff a business, but it's been rewarding because they're [staff] good people, and they love what they do."

Photo: Bakeshop "voted best" signBakeshop is located in a quiet residential area of Clarendon and close to many transportation options. Stegall walks or bikes to work each day as do most of his staff. "A lot of customers also walk or bike in from the neighborhood," he said.

Stegall appreciates not having to deal with traffic. "People need to walk or bike more. It's healthy. Burn the calories and get hungry."

Bakeshop
1501 Wilson Boulevard
703.879.4388
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110 Trail
1342
14th Street Bridge
0
Arlington Mill Trail
0
Ballston Connector
0
Bluemont Connector
0
CC Connector
523
Clarendon EB bike lane
117
Custis Bon Air Park
650
Custis Rosslyn
0
Fairfax EB bike lane
74
Joyce St NB
0
Joyce St SB
30
Key Bridge East
898
Key Bridge West
163
Military NB bike lane
48
Military SB bike lane
0
MVT Airport South
0
Quincy NB bike lane
74
Quincy SB bike lane
50
Roosevelt Bridge
305
Rosslyn Bikeometer
1
TR Island Bridge
0
WOD Bon Air Park
925
WOD Bon Air West
1159
WOD Columbia Pike
0
WOD East Falls Church
871
Wilson WB bike lane
239

Peds counted

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110 Trail
627
14th Street Bridge
0
Arlington Mill Trail
773
Ballston Connector
0
Bluemont Connector
0
CC Connector
0
Custis Bon Air Park
0
Custis Rosslyn
2113
Joyce St NB
0
Joyce St SB
103
Key Bridge East
2742
Key Bridge West
916
MVT Airport South
0
Roosevelt Bridge
0
TR Island Bridge
1981
WOD Bon Air Park
584
WOD Bon Air West
588
WOD Columbia Pike
0
WOD East Falls Church
702

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